Playbooks
Resources
Short working materials for teams, coaches and programs that want to create traceable business plans, canvas and pitch decks.
Featured guide
Learn the structure before writing.
The resources are now knowledge pages: Business Model Canvas, business plan and pitch deck are explained as clear learning paths with chapters, examples and progress.
Open business plan courseTarget groups, value proposition, channels, revenue logic and assumptions.
42% sample completion Plan Business planBusiness idea, market analysis, model, go-to-market, team and financial planning.
36% sample completion Deck Pitch deckProblem, solution, product, market, business model, traction, team and ask.
41% sample completion
Canvas
Five questions before the model gets complicatedUse the canvas when target group, value or revenue logic still wobble.
Pitch Deck
A pitch deck is not a shorter business planTurn reviewed logic into a story for demo day, funding or investment.
Financial plan
Start with assumptions, not spreadsheetsEvery number should connect to a decision, source or testable assumption.
Evidence
Choose the right evidence for each claimMarket size, willingness to pay and impact need different kinds of proof.
More guides
Deepen the review method.
The coding guide explains how red, yellow, blue and green markings turn comments into concrete revision work.
Read coding guide